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Everything your team needs to run WhatsApp together.
WhatsApp leads the way, but your customers are on Instagram, Facebook, email and your website too. Omni Chat Stack brings them all into one inbox — with AI, a shared team view, broadcasts, automation, and a developer API when you need it.
Official Meta Tech Provider
Built on the WhatsApp Cloud API
0% markup
Meta bills you directly
AI in 6 languages
English, Urdu, Roman Urdu, etc.
Keep your number
Official Coexistence
These WhatsApp business features are in every plan except WhatsApp API, including the free Starter plan: all five channels in one shared inbox, automatic conversation assignment, WhatsApp Coexistence, broadcasts and campaigns, drag-and-drop bot flows, message templates and the chat widget. The product catalogue and the developer API are on every paid plan, and the AI chatbot, WhatsApp calling and the AI receptionist are on the plans that add them.
Omni Chat Stack is omnichannel software for customer support. It keeps the WhatsApp number your customers already have saved and brings Instagram, Facebook, email and webchat into the same inbox. Your team answers every channel from one screen, and each conversation keeps its channel, so replies always go back the right way.
Every agent gets their own secure login, and the account owner is the company admin. Agents can be grouped into departments, and your reporting can be filtered by agent or team. You add agents as seats when your team grows: the first is free on Starter, and each extra seat is $10 a month.
When you connect via Coexistence, the last 6 months of individual (one-to-one) text messages sync into Omni Chat Stack, and future 1:1 chats keep syncing both ways.
WhatsApp, Instagram DM, Facebook Messenger, email and webchat all land in the same list, so nothing gets missed switching between apps.
Put a WhatsApp button on your website so visitors start a conversation in one tap, no app-switching required.
Take customer calls on the same number, logged in the same conversation history as your chats.
The AI chatbot for customer service is trained on your own website, PDFs, Word documents and question-and-answer pairs, so it answers with your fees, your timings and your policies. It replies in the language the customer wrote in, across all six supported languages, and hands the conversation to your team the moment it needs a person.
Connect your website and let it crawl, upload PDFs and Word documents, or write question-and-answer pairs directly. You control how far the crawl goes and which parts of your site to include, set your own greeting, and choose which of the supported languages your bot answers in. Fewer active languages means faster replies.
Answers your WhatsApp calls in English, Urdu, Arabic, Spanish and Portuguese. It recognises the language the caller speaks and replies in it, with no menu and no language setting to choose. When a caller needs a person it transfers the call live, and your agent gets a summary of the call so far, so the caller does not have to start again. 100 voice agent minutes a month are included.
Inbound and outbound WhatsApp calls from the same workspace, on the same number as your chats. On the Voice plans.
Trained on your own site, PDFs and FAQs; answers in six languages (English, Urdu, Roman Urdu, Arabic, Spanish, Portuguese); hands off to a person cleanly.
A drag-and-drop builder for conversation flows, set up for each of your channels.
Create, submit and track WhatsApp templates, with approval status synced straight from Meta.
Your catalogue syncs in and displays inside the chat, so an agent can show a product without leaving the conversation. On every paid plan.
A shared inbox that assigns new conversations automatically, broadcasts that reach the right list at the right time, and a developer API for teams who’d rather build than click — all included from the Starter tier, all working on the number you already have.
New conversations auto-assign so two people never answer the same customer, and your whole team sees the same conversation history.
Send WhatsApp broadcast messages, using approved templates, to a segment of your contacts, immediately or scheduled, segmented by list, country or date.
Organise your audience across every channel in one place.
Send and receive WhatsApp messages from your own app or system, if you'd rather build on your own stack than use the dashboard.
Reporting is built in, not an upgrade. You see messages received, how many chats the AI resolved without an agent, how many your team handled and your average response time, for any date range. Channel by channel, you also see read rates and how conversations were resolved.
WhatsApp, Instagram, Facebook, email and web chat, each showing received, read, read rate, bot resolved and agent handled.
Active agent workload, speed and resolution across your team, filterable by agent or team.
Created, initiated and completed, with the drop-off and conversion at each stage, and completion trends by day.
Meta bills your WhatsApp Business Account directly at Meta’s published rate, by message category and the country your customer is in. Omni Chat Stack adds 0% markup on every plan at any volume, so the rate you pay is Meta’s rate. From 1 October 2026 Meta also charges for replies sent inside the 24-hour customer service window.
Official Coexistence means no risky migration and no lost trust.
Meta bills you directly at Meta’s rate — we never add a percentage on top.
First agent free, then a flat per-agent price. No seat-tax, no surprise USD jumps.
Built on the official WhatsApp Cloud API, not a workaround.
You keep ownership of your WhatsApp account and number.
The core inbox — Coexistence, every channel, the shared inbox, broadcasts, flows, templates and catalogue — is included on every plan, starting with your first free agent. You only pay more to add AI Chat or WhatsApp Calling, never to unlock the basics you already need.
This matters more than it sounds. Reviewers of other WhatsApp platforms commonly flag that core functionality gets paywalled behind higher tiers — automation, deeper reporting, integrations locked until you upgrade. Omni Chat Stack doesn't work that way: every tier gets the full inbox. The only two things that change between tiers are AI Chat and WhatsApp Calling — add either, both, or neither.
| Platform Capability | Omni Chat Stack | Typical Competitor (Wati, Respond.io) |
|---|---|---|
| Core Omnichannel Inbox (WhatsApp, IG, FB, Email, Webchat) | Included on every tier, from your very first agent | Split across tiers or charged as add-on modules |
| WhatsApp Coexistence (Keep existing number & WhatsApp app) | Included — 6 months 1:1 text history synced & ongoing 2-way sync | Unsupported or requires losing the standard WhatsApp app |
| Shared Multi-Agent Team Assignment | Included across all tiers — assign, route, and collaborate | Restricted or locked behind $100+/mo enterprise plans |
| Developer API & Real-time Webhooks | Included on all tiers — build and connect freely | Paywalled behind custom enterprise contracts |
| WhatsApp Message Fee Markup | 0% markup — Meta charges you directly at official rates | 15% to 30% hidden markup added to every conversation |
Honest answers to the most common questions before getting started.